Languages: English
Price (from): €2,200 / day
John is an internationally recognized customer experience expert, thought leader and trainer. His extensive experience as the former Managing Director at the bank Abbey National (now part of Banco Santander) long-side his work with businesses over the last decade enable attendees to gain significant insights from his work around the world.
Customer centricity is core to his business focus – seeing the world through the eyes of customers. Business uplifts of +30% have been regularly achieved in his work with banks
During his extensive banking career, his roles included Sales Director (800 branches/ 13000 staff), Marketing Director, Operations Director, European Director and Managing Director (retail)
He received international recognition for customer-centricity innovation in bringing a form of franchising to UK financial services as well as changing the face of high street banking by putting coffee and banking together (Costa Coffee)
Since “retiring” from Abbey at the end of 2003 John has worked throughout the world assisting businesses to improve their performance through increased customer centricity (experience has included many countries in Africa/ SE Asia/ Australia/ Europe/ Middle East, India, Pakistan, Russia, Korea)
His involvement with training companies globally has enhanced his international reputation
He has published work on bank performance and is also a recognized speaker at banking conferences
In addition to work in the financial services arena, his expertise also incorporates non-FS sectors where he has helped companies dramatically improve performance through creating a “buying culture” ensuring companies look at all aspects of their business from the customer’s perspective
A knowledgeable and very experienced individual John will help challenge existing approaches and methodologies to improve corporate performance. His knowledge of the market changes and the new world challenges facing banks enable him to give added value to senior management teams wishing to differentiate their performance in a crowded marketplace
About the training
#customers #powerful relationships #empowerment #maximize income
Improving recruitment and training for significantly increased contributions; Role of leadership at all levels – how it can transform the bottom line
Using customer insights to be one step ahead of the competition; Understanding how customers buy from you; Identifying and removing barriers to purchase
Power of people in the delivery of results – centralization v. decentralization some real-life examples of what works; Power of the front line – how can you maximize results
Reward systems for customer experience excellence delivery; Empowerment – examples of leaders who deliver excellence; Delivering increased loyalty at lower costs and higher value – how it can be achieved
THE CHALLENGES/ MARKET INSIGHTS
STRATEGIC PRIORITIES
DISTRIBUTION
PEOPLE – HOW TO MAXIMIZE CONTRIBUTIONS
REVENUE GROWTH
CUSTOMER EXPERIENCE
MARKETING AND COMMUNICATIONS
PRODUCTIVITY
DEVELOPING AND DELIVERING THE PLAN
More trainings of the trainer
CUSTOMER EXPERIENCE PROGRAMME