Price (from): €2,000 / dayShare Share
I’m Kannan Gophal, a Digital Marketing expert. My specialities are SEO and PPC, Conversion Optimisation, and Website Development. Also manage marketing teams to get them aligned in the right direction to maximise their online marketing strategy. I wear many hats; Marketing Freelancer and Digital Marketing Consultant, but most business leaders bring me in to get their sales moving in the right direction. I’m a friendly, direct, and honest person who does what he does best: I work hard to get the best results for you. Over the years, I’ve had the pleasure of working with clients big and small. I’ve helped develop multi-channel marketing strategies, do website development work and managed digital marketing teams. If you are interested in having a quick discussion about your situation, please get in touch for a no obligation, cost free chat!
About the training
This intermediate-to-advanced Google Ads course is designed for people wanting to run ads that hit the right targets and get you the results you need.
Ruthless prioritization and execution “recipes” are critical to Google Ads success
As a marketer, you know that Google Ads is an excellent platform for driving business success – regardless of your industry.
But if you’ve ever struggled with understanding how to make this channel work for your specific business needs…you’re not alone.
Learn a ruthless prioritization framework and get a full suite of execution recipes to follow so you’re always running ads that hit the right targets and get you the results you need.
After taking this course, you’ll…
Know exactly which levers to pull for maximum impact with your Google Ads
Google Ads could be your business’ best growth lever…you just need to know how to execute your campaigns properly.
This course will teach you a proven, industry agnostic framework that’s guaranteed to help you drive consistent revenue growth at your company.
This course is right for you if you…
This course is NOT for you if you…
Skills you should have before taking this course
Because this is an intermediate-to-advanced course, students should be familiar with Google Ads basics, including how Google’s auction systems work, the fundamentals of online advertising, and the importance of bringing value to targeted prospects. But most importantly, students should be curious and ready to learn.
If you have the skills and experience described below, this course is a good fit for you:
Know how to set realistic Google Ads goals – so you can prioritize things that have the biggest impact first
Be able to conduct insanely productive research by focusing on granularity principles and validate ideas
Understand PPC temperatures – so you can follow the law of conversion intent and not waste time/resources trying to fight it
Comfortably navigate the entire Google Ads interface – so you can diagnose and find opportunities as you go along