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Management of Change

by Mohammed Al-Shaer

Languages: Arabic, English

Price (from): €5,000 / day

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About the trainer:

Mohammed Al Shaer is a seasoned trainer and consultant with over 20 years of solid experience in the world of sales and marketing, learning, development, training, consultancy, in Fortune 100 companies.

Mohammed contributed to the human capital development, growth and bottom line of a wide number of organizations in various industries including pharmaceuticals, telecommunication, IT, banking, oil and gas, healthcare, luxury brands, fine jewelry, food industry, and general trade. As an expert in human capital development and a passionate trainer, he keeps trainees actively engaged, ensuring moving them along the path of positive skill and behavior transformation. Mohammed has a wide range of satisfied customers in the four corners of the globe including the US, The Middle East, GCC, North Africa, and Asia.

Mohammed leads major initiatives of transforming organizations to customer-centric agile entities across the MENA region. He is an expert in customer centricity, ensuring embedding that in the organizational DNA of companies he trained.

Mohammed has Native proficiency in English and Arabic. He holds a Bachelor of Science degree in Pharmacy from Philadelphia University.

In addition. he holds the following certifications:
- Certified Trainer in Marketing Communication-Merck & Co., Whitehouse Station, NJ, USA.
- Certified Sales Transformation Consultant and Trainer-Sandler Training, Baltimore, MD, USA.
- Certified Trainer-Value Selling Associates, San Diego, CA, USA.
Mohammed is the co-founder and managing partner of Beyond Trainers in UAE, a human capital development powerhouse that specializes in the three pivotal areas of soft skills, sales, and marketing.


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Management of Change by Mohammed Al-Shaer

About the training

President Obama once said, “Change will not come if we wait for some other person, or if we wait for some other time. We are the ones we've been waiting for. We are the change that we seek.”

Change is inevitable as long as time does not standstill. Life is in constant motion from the molecular to the planetary level and we are changing right along with it. Though change is inevitable, a positive outcome of change is largely dependent on our perspective to change and on our ability to manage it effectively.

This course will help the participant understand the ultimate fact that change is inevitable and equip them with practical and well-tested methodologies for managing it for a positive outcome.

Learning outcomes

Reality Check

Understand the inevitability of change and appreciate the impact of organizational change on survival and sustainability of the business

Resistance to Change

Identify the sources of resistance to change on the individual and organizational levels, as an essential prerequisite for an effective rollout of change initiatives

Implementing Change

Act as a change agent and catalyst to plan and implement change through Kotter’s model for change management, while minimizing emotional disturbances in the organization during transitional phase of change


  • minimize chances of failure of change initiatives

  • improved efficiency

  • higher employee engagement and acceptance to change initiatives

  • minimize emotional anguish before, during and after implementing change

Main benefits

  • #Wide collection of the biggest experts
  • #Filters for all kinds of needs
  • #User friendly platform
  • #Fast and cheap
  • #Highest level of proficiency

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