Price (from): €400 / day
He spent many years in Financial Services, roles included Head of Merchandising, Process Design, and CRM. Data Protection was always been on his agenda and since setting up his business fourteen years ago, he has worked across many different business sectors. For the last four years, he has been working solely on GDPR and its implementation into businesses. All my training can be delivered through Zoom to audiences large and small. When delivering training on-line I tend to break it down into 1 hour chunks with short breaks in between.
About the training
How to put a direct campaign together and measure it's success.
2)The list - how is it compiled , gdpr , what information is there.
3)Profiling and segmentation of data
4)Briefing the creative team and the mailing house.
5)The key KPI's
6)Postage - Royal Mail or others
7)Briefing the teams accepting the responses/calls
8)What does success look like
9)Follow ups / speed premiums / Johnson boxes and other direct marketing tricks of the trade.