Price (from): €2,500 / day
An Coppens is the Chief Game Changer at Gamification Nation Ltd, which offers gamification design solutions
and an online gamification community. The company is based in London and serving clients worldwide from well-known brands to a smaller product focused SMEs. Her solutions are designed to encourage winning behaviors and improve business results in the areas of sales, marketing, HR, learning and productivity. She is an award-winning business coach, speaker, learning & development professional and author of several books including “Gamification in business” and “Tapping into the crowd”. In February 2016 she was recognized at the World HRD Congress in Mumbai as an HR tech visionary.
In her career An has worked in learning and development and change management roles for Modern Times
Group, Sigma Management Consultants, Philips Electronics and Arthur Andersen Business Consulting. She was
a guest expert on the TV show “How long will you live” for RTE in Ireland. For 10 years An ran a successful business coaching practice in Cork, Ireland with B/Right Business Coaching. She holds a BA (Hon) in International Marketing and Languages from Dublin City University and an MBA from the Open University Business School
in the UK. She holds a gamification master qualification from the Engagement Alliance and has completed a number of online gamification courses.
Projects she has worked on included reviewing onboarding of sales staff and their recognition, assisting managers with getting ready for new hires, website gamification, gamification of an in-house learning curriculum, membership site gamification, etc. Increasing engagement is always our key focus.
About the training
Gamification has gained a lot of attention lately, in particular in the world of Human Resources. It was said to be a great method for increasing employee motivation, engagement, and efficiency – a goal that every company strives for. But how can you apply gamification in practice? How do you design and build the gamified process for success?
At this interactive MasterClass, An Coppens will aim to pass her skills on gamification design to HR professionals. The participants will work together through best practices and frameworks for gamification directly applied to HR processes.
• Have experienced the gamification design process first hand
• Understand the stages of HR processes that can be gamified
• Learn what questions to ask and what pitfalls to watch out for by applying design to an HR scenario
• Gain new tools to work with once they go back to work
• Get a chance to walk out with a great plan for implementation at work
• Have experienced gamification throughout the day
Have experienced the gamification design process first hand; Understand the stages of HR processes that can be gamified
Learn what questions to ask and what pitfalls to watch out for by applying design to an HR scenario
Gain new tools to work with once they go back to work; Have experienced gamification throughout the day
Get a chance to walk out with a great plan for implementation at work
Introduction - Why gamification now
Benefits and Pitfalls
Gamification in the HR process
Setting business objectives for your project
Understanding your player
Key considerations for your gamification projects
Designing the journey
Beta, alpha, GO!
More trainings of the trainerProve it! The art of learning related gamification.