Languages: Arabic, English
Price (from): €5,000 / day
Mohammed Al Shaer is a seasoned trainer and consultant with over 20 years of solid experience in the world of sales and marketing, learning, development, training, consultancy, in Fortune 100 companies.
Mohammed contributed to the human capital development, growth and bottom line of a wide number of organizations in various industries including pharmaceuticals, telecommunication, IT, banking, oil and gas, healthcare, luxury brands, fine jewelry, food industry, and general trade. As an expert in human capital development and a passionate trainer, he keeps trainees actively engaged, ensuring moving them along the path of positive skill and behavior transformation. Mohammed has a wide range of satisfied customers in the four corners of the globe including the US, The Middle East, GCC, North Africa, and Asia.
Mohammed leads major initiatives of transforming organizations to customer-centric agile entities across the MENA region. He is an expert in customer centricity, ensuring embedding that in the organizational DNA of companies he trained.
Mohammed has Native proficiency in English and Arabic. He holds a Bachelor of Science degree in Pharmacy from Philadelphia University.
In addition. he holds the following certifications:
- Certified Trainer in Marketing Communication-Merck & Co., Whitehouse Station, NJ, USA.
- Certified Sales Transformation Consultant and Trainer-Sandler Training, Baltimore, MD, USA.
- Certified Trainer-Value Selling Associates, San Diego, CA, USA.
Mohammed is the co-founder and managing partner of Beyond Trainers in UAE, a human capital development powerhouse that specializes in the three pivotal areas of soft skills, sales, and marketing.
About the training
Leadership is often confused with management. When managing people, you drive them to perform a task, by giving them instructions. It might work well for some time and with certain people. However, it won’t work in the long run, as it lacks buy-in and stewardship.
Leadership is all about creating a common purpose and direction that inspires all stakeholders to jump in and contribute because they are believers, not just because their jobs require that. Planting the seeds of leadership across the layers of any organization pays off with increased commitment, harmony, and higher productivity.
This course concentrates on how leadership occurs, rather than focusing on who does the leading. It helps plant the seeds of leadership across all organizational layers, beyond one’s title or designation.
Understand the true meaning of leadership, beyond title and designation.
Differentiate between management and leadership
Practice leadership as a context of whatever we do at the personal and organizational levels